Objectives:
➢ Enhanced Visibility:
                
 Increase the institution's visibility and recognition at local, national, and international levels.
➢ Positive Brand Building: 
                
 Proactively build and maintain a positive and reputable image of the institution.
➢ Effective Communication:
                
  Ensure timely, accurate, and effective communication of institutional news and achievements.
➢ Digital Engagement: 
                
 Actively engage with students, alumni, parents, and the public through digital media.
➢ Crisis Communication :
                
 Be prepared to manage communication effectively during any sensitive situation.  
➢ Event Publicity : 
                
  Maximize coverage and attendance for college events through effective publicity.
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